My Role: Lead UX Designer
Project Type: Native App
Customer Base: Homeowners across the US
One Home Solution is an app-enabled, subscription service designed to reduce the stress of home maintenance and repairs. One Home Solution provide homeowners a single source of professional care for all their on-demand & recurring maintenance needs.
As the Lead UX Designer and Product Manager for the One Home Solution app, I drove the creation of a game-changing platform that is transforming the way people manage their homes. Reporting directly to the CEO, CTO, and Marketing Director, I spearheaded the design process and collaborated closely with a talented development team based in India.
Using a combination of prototypes, sprints, and regular meetings, I crafted a user experience that is both intuitive and delightful. After months of hard work, One Home Solution was launched in Utah in November 2022 to rave reviews from early adopters.
As we continue to fine-tune the app's capabilities and features, we're excited to bring our innovative solution to more households across the country. Our expansion plan for 2023 includes Nevada, Colorado, Idaho, and parts of California, with even more regions on the horizon. I'm proud to be part of this exciting journey and look forward to making a real impact in people's lives.
From the Beginning
One Home Solution is a native app that I had the privilege of designing from its inception. My journey with this app began by conducting stakeholder interviews, aiming to gain a comprehensive understanding of the unique needs and perspectives of each stakeholder group and their vision for the app's unfolding narrative. At the time, there was a noticeable void in the market for such a solution, which limited my scope for competitive research. To overcome this, I explored analogous home-related apps like Airbnb and scheduling platforms such as Ticketmaster and Meetup.
My primary objective during this research phase was to deconstruct how users discover, schedule, and manage their bookings on these platforms. This deep dive into user interactions served as a valuable foundation for informing the design of "One Home Solution."
With these insights in hand, I began crafting wireframes that encapsulated the app's envisioned user experience. These wireframes served as tangible representations of the app's future functionality and design aesthetics. Through extensive collaboration with stakeholders, I obtained sign-off on these wireframes, setting the stage for the app's progressive development.
As "One Home Solution" was in its nascent stage, our primary objective was to craft an onboarding process that epitomized simplicity, speed, and approachability. This delicate balance between efficiency and user-friendliness was pivotal in ensuring a seamless user journey. By streamlining the onboarding experience, we aimed to reduce friction and make it effortless for users to get started with the app.
Additionally, since "One Home Solution" was initially available only in a select few zip codes, we confronted the challenge of capturing leads and engaging users in regions where our services were yet to be launched. To address this, we implemented a strategic approach to collect user data from these areas. This data not only served as a foundation for identifying potential expansion opportunities but also allowed us to maintain a connection with users, keeping them informed and engaged as we expanded our presence into new markets.
The emphasis on a user-centric onboarding process and the strategic use of lead capture data were instrumental in laying the groundwork for "One Home Solution's" growth and ensuring that it resonated effectively with users both within and beyond our initial service areas.
